A Marketing Expert Named E. Jerome Mccarthy - 1219 Words

A marketing expert named E. Jerome McCarthy created the Marketing 4Ps in the 1960s. This classification has been used throughout the world. Business schools teach this concept in basic marketing classes and the marketing 4Ps are also the foundation of the idea of marketing mix. Product: A product is an item that is built or produced to satisfy the needs of a certain group of people. The product can be intangible or tangible as it can be in the form of services or goods. You must ensure to have the right type of product that is in demand for your market. So during the product development phase, the marketer must do an extensive research on the life cycle of the product that they are creating. A product has three life circles, the growth phase, maturity phase and decline phase. Marketers have to reinvent their product to increase the demand once the product reaches the state of decline. A good marketer must ask this question â€Å"what will I do to offer more lucrative services more than my competitors† In developing the right product, you have to answer the following questions: †¢ What does the client want from the service or product? †¢ What features must the product have to meet the client’s needs? †¢ Are there any necessary features that you missed out? †¢ Are you creating features that are not needed by the client? †¢ What’s the name of the product? †¢ Does it have a catchy name? †¢ How is the product different from the products of your competitors? †¢ What does the product look like?Show MoreRelatedA Research on Marketing Mix of Ntv International Television Channel Ltd2977 Words   |  12 Pagesresearch on Marketing Mix of NTV International Television channel ltd† Submitted To: Dr.AHM Ehsanul Huda Chowdhury Course Instructor Course: Marketing Research Section-A BBA Program Submitted By: Shanta Sanjida Islam ID: 08-10331-1 ---------- Submission Date: 10/04/2012 ---------- Marketing Research Report on â€Å"Marketing Mix ofRead MoreThe Marketing Management Of Coca Cola9915 Words   |  40 PagesIntroduction The purpose of this Group Marketing Management Project is to describe and discuss various aspects and disciplines in the realm of marketing employed by a specific product or organization including background information on the product, market analysis, market positioning, competition, branding, services, pricing, promotions and socially responsible marketing. The following explores the prolific and expert marketing practices of Coca-Cola. Description of Product and Brand Coca-ColaRead MoreMarketing Management130471 Words   |  522 PagesDBA 1652 Marketing Management UNIT -- I Unit No. 1 2 3 4 5 6 7 8 9 10 11 12 13 14 15 16 17 18 19 20 21 22 23 24 25 26 27 28 29 Unit Title Marketing management – an introduction Marketing environment Marketing with other functional areas of management Market segmentation Market targeting and positioning Product management Brand management Pricing Channel design and management Retailing and Wholesaling Integrated Marketing Communication Advertising management Sales promotion Personal selling PublicRead MoreMarket Analysis of Jeans Industry in Surat17928 Words   |  72 PagesPROJECT REPORT ON â€Å"Market analysis of jeans industry in surat† In Partial Fulfillment Of The Degree Requirements Towards The Bachelor in Business Administration Submitted By: Ritu Mishra Roll no -28 (Marketing) Sem -6th Submitted To: Mr.Ashish Sukhadiya SURAT 2009-2010 ACKNOWLEDGEMENT This report is written in accordance with the Bachelor of Business Administration course prescribed by Veer Narmad South Gujarat University

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Diffusion Free Essays

The plasma membrane is a bilipid layered membrane that allows lipid soluble substances to pass through. It is important that other substance pass through although they are not lipid soluble. In line with this, the membrane has specialized transport proteins in the membrane to facilitate the transfer of these non lipid soluble substances across the membrane. We will write a custom essay sample on Diffusion or any similar topic only for you Order Now It is also useful for the movement of such molecules and ions like glucose, important intracellular and extra cellular ions involved in the maintenance of electrochemical balance. This is reason proteins carry out facilitated diffusion. It is not a waste of energy in any way. It is one of the ways by which the cell maintains the sanity of the cell. Cells even maximize energy by the use of facilitate diffusion when compared to active transport. Simple diffusion usually applies when the movements of molecules is along concentration gradient, just as in this is the case in facilitated diffusion. The use of proteins as carrier molecules is part of mechanism to maintain the homeostasis of the cell, to speed up the process of transportation and enable the cell survive in its habitat. When we compare this type of transport with active transport against concentration gradient, really minimal energy is used in the process. How to cite Diffusion, Papers